Social Media Optimization
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Social media optimization (SMO) is an important part of digital marketing. It helps businesses reach their target audience on social media platforms like Facebook, Twitter, Instagram, etc.
SMO involves optimizing content so that it ranks higher on search engines. It also includes other activities such as posting regularly, commenting on others’ posts, sharing relevant information, etc. In order to optimize your business’s presence on social media, you must first understand what social media optimization entails.